Dammit, Mike Holder! I wish I could quit you and your season ticket policy. I HATED it once before. But like Sam and Diane on “Cheers,” I’m strangely falling in love with it. You have Mike Gundy imploring to the choir at the Cowboy Caravan in Tulsa Thursday night to buy season tickets. The sales for season tickets are rising. You look like a genius, despite your propensity for truculence towards anyone without a personal finance manager.
Holder on season ticket sales to the Tulsa World:
“The whole premise (of the premium game policy) was to change the mind-set of our fan base and potential fan base. There is more value in purchasing a season ticket. This is not an attempt to sell out the Georgia game. This is an attempt to sell out every game.”
Genius, Cobra Commander! You see the forest AND the trees. As much as I loathe Holder’s short-term greed, it will probably pay long-term dividends. As much as I hate seeing empty seats for Bedlam in Stillwater, it’ll prompt cheap skates making $40K per year to forgo lunches for a few months and buy a season ticket. It could work long term. As long as Oklahoma State wins more than nine games per year. Once they start losing to Baylor and Iowa State, season tickets holders will pull out faster than me on prom night. Zing!